Job Description

Key Responsibilities

Wine Club Strategy & Growth

  • Develop and execute annual wine club growth and retention strategies that support membership acquisition, loyalty, and revenue targets.

  • Monitor and optimize club conversion opportunities across all guest-facing experiences to strengthen member growth.

  • Identify initiatives that increase member engagement, retention, and lifetime value while supporting a luxury, relationship-driven member experience.

  • Analyze membership performance trends and partner with Guest Experience leadership to recommend actions and establish club-focused sales strategies.
  • Member Experience, Retention & Communications

  • Own the end-to-end member journey, creating personalized, luxury-aligned experiences that build loyalty, deepen engagement, and ensure key members feel known and valued.

  • Proactively engage members through outreach, tailored communications, and relation...
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