Manager, Data Science

Overview

Lead a team of marketing data scientists in defining and executing end‑to‑end data science roadmaps that support lifecycle marketing across QuickBooks Services (Capital, Payroll, Payments, Bill Pay) and Mailchimp, aligned to short‑and‑long‑term business outcomes.

Own the measurement, experimentation, and modeling strategy for lifecycle marketing initiatives, including onboarding, attach, upsell, retention, and active use, leveraging causal inference, experimentation frameworks, and advanced analytics.

Design, evaluate, and scale incrementality measurement approaches, including randomized experiments, holdouts, and quasi‑experimental methods, to quantify the true impact of lifecycle marketing across Email, IPD, Push, SMS, Web, and cross‑channel programs.

Drive development and adoption of machine learning models for lifecycle marketing use cases such as propensity scoring, churn risk, personalization, and next‑best‑action, in partnership w...