Job Description
About the company
Our client is undertaking an exciting transformation across its Marketing, Digital & Experience function, investing in new capability to deliver more connected, customer-led experiences.
As part of this evolution, they're seeking a strategic customer leader to help shape how audiences are understood, engaged and supported throughout the customer lifecycle.
About the role
Reporting to the Senior Manager, Customer Journey, this newly created role sits at the intersection of customer insight, marketing strategy and journey design.
You'll use audience insights, personas and segmentation to identify opportunities, influence strategic direction and partner across Marketing, Digital, Analytics and Technology teams to create more effective customer experiences.
This role is suited to someone who enjoys thinking strategically before execution, translating market understanding into customer initiatives that improve engagement and perfo...
Our client is undertaking an exciting transformation across its Marketing, Digital & Experience function, investing in new capability to deliver more connected, customer-led experiences.
As part of this evolution, they're seeking a strategic customer leader to help shape how audiences are understood, engaged and supported throughout the customer lifecycle.
About the role
Reporting to the Senior Manager, Customer Journey, this newly created role sits at the intersection of customer insight, marketing strategy and journey design.
You'll use audience insights, personas and segmentation to identify opportunities, influence strategic direction and partner across Marketing, Digital, Analytics and Technology teams to create more effective customer experiences.
This role is suited to someone who enjoys thinking strategically before execution, translating market understanding into customer initiatives that improve engagement and perfo...
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