Job Description
Role Summary/ Overview
User lifecycle management: Own and optimize the end-to-end CRM lifecycle for a vertical ensuring a seamless and value-driven customer journey maximizing impact and optimizing ROI
Campaign Development: Manage engaging CRM campaigns across talabats owned channels with a strong focus on driving user acquisition increasing order frequency and enhancing retention
Experimentation & Insights: Design and launch A/B tests and other CRM experiments in collaboration with the Business Intelligence team with the aim of uncovering actionable insights to continuously refine strategies and improve performance.
Budget management: Own responsibility for the end to end CRM budget for some of the markets in which Talabat operates closely coordinating with finance planning and local marketing teams
Team management: Manage a team to drive growth through CRM
As a M...
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