Job Description

  • Develop and execute a scalable, data-driven influencer marketing strategy for total division to maximize efficiency and ROI
  • Cultivate and maintain relationships with a diverse network of influencers and KOL agencies to build a strong talent pool for various campaign needs
  • Establish comprehensive local influencer marketing guidelines, toolkits, and SOP to ensure consistent and effective execution 
  • Design and manage an influencer database and campaign tracking mechanisms to monitor performance and provide regular performance report
  • Collaborate closely with internal marketing, sales, and business development teams to seamlessly integrate influencer marketing plans into the one division marketing strategy.
  • Continuously monitor local influencer trends, competitor activities, and proactively refine our influencer engagement models to maintain a competitive edge.
  • Manage TTL CPD official LINE account, focusing on deli...

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