LifeWear Technologies - Trade Marketing Manager

<p>Job Summary<br/><br/>Lifewear Technologies is looking for an experienced Trade Marketing professional to strengthen brand presence, drive in-store excellence, and improve sell-through across channels. The role will focus on developing and executing trade marketing strategies aligned with sales and brand objectives, working closely with sales, merchandising, and external partners.<br/><br/>Key Responsibilities<br/><br/>- Develop and execute trade marketing strategies to drive secondary sales and improve market penetration<br/><br/>- Plan, manage, and execute in-store promotions, visibility initiatives, and POSM deployment<br/><br/>- Work closely with the sales team to align trade plans with regional and channel-wise objectives<br/><br/>- Manage trade marketing budgets and ensure optimal ROI on trade spends<br/><br/>- Analyze market trends, competitor activity, and consumer insights to refine tra...