Job Description
About The Role
As Lead - Creative Copywriter, you'll own smallcase's creative vision end-to-end—from brand voice to video production, from social media strategy to campaign concepting. You'll translate our 'invest in ideas' philosophy into creative work that cuts through the noise of fintech sameness.
You'll be successful here if: You can take a complex investment theme like 'Make In India Manufacturing Theme' and turn it into a 20-second video that makes someone stop scrolling, understand the idea, and want to explore it—all while maintaining brand integrity and driving measurable performance.
What You'll Be Doing
Creative Production
Building a brand: Own the voice of the brand. Craft campaign ideas to help our customers make informed financial decisions without getting overwhelmed by the process.
Script writing: Write video scripts for ads, product explainers and brand storytellin...
As Lead - Creative Copywriter, you'll own smallcase's creative vision end-to-end—from brand voice to video production, from social media strategy to campaign concepting. You'll translate our 'invest in ideas' philosophy into creative work that cuts through the noise of fintech sameness.
You'll be successful here if: You can take a complex investment theme like 'Make In India Manufacturing Theme' and turn it into a 20-second video that makes someone stop scrolling, understand the idea, and want to explore it—all while maintaining brand integrity and driving measurable performance.
What You'll Be Doing
Creative Production
Building a brand: Own the voice of the brand. Craft campaign ideas to help our customers make informed financial decisions without getting overwhelmed by the process.
Script writing: Write video scripts for ads, product explainers and brand storytellin...
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