Job Description
Lead Content Writer
This position requires office presence of a minimum of five days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections. The lead content writer is responsible for developing compelling, data-driven content that engages readers, optimizes user experiences, drives conversions, and communicates competitive advantages on our web and app platforms. This person collaborates closely with the marketing and product teams, fellow writers, editors, designers, producers, and studio leads.
Primary responsibilities:
Write copy for landing pages, banners, and display ads and curate knowledge-base articles using SEO principles to improve website visibility and ranking.
Follow copywriting best practices and understand audience behaviors ...
This position requires office presence of a minimum of five days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections. The lead content writer is responsible for developing compelling, data-driven content that engages readers, optimizes user experiences, drives conversions, and communicates competitive advantages on our web and app platforms. This person collaborates closely with the marketing and product teams, fellow writers, editors, designers, producers, and studio leads.
Primary responsibilities:
Write copy for landing pages, banners, and display ads and curate knowledge-base articles using SEO principles to improve website visibility and ranking.
Follow copywriting best practices and understand audience behaviors ...
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