Lead Analyst

Responsibilities:

- Strategic A/B Testing: Drive continuous improvement through meticulous A/B testing, providing valuable insights and recommendations to enhance campaign performance.

- CPC Optimization: Fine-tune targeting strategies to optimize Cost Per Click (CPC) without sacrificing target metrics, ensuring efficient ad spend allocation.

- Maximizing AOV: Collaborate with channel partners to highlight high Average Order Value (AOV) products and elevate overall AOV month-over-month (MOM).

- Competitive Analysis: Stay ahead of the curve by analyzing competitor strategies and leveraging findings to drive conversions for our clients.

- Experience with Amazon & Flipkart: Leverage your expertise in handling Amazon and Flipkart marketplaces to implement tailored strategies and drive success for clients on these platforms.

- Client Reporting: Craft compelling weekly and monthly client presentatio...