Junior Brand Manager

Description Overview

Manage short and mid term marketing activities of the brands including brand actication, sell-out reporting, insights analysis, budget planning.

Scope of the Role

Brand management for the Company and the first only e-comm brand launched this year to achieve company objectives.

• Liaise and collaborate with local cross-functional Core Team to build and execute Marketing Plan 

• Ensure execution of Marketing Plan ATL/BTL activities

• Analyze market and competition (sell-out) in offline and online channels 

• Analyze and evaluate marketing campaigns, marketing channels, related business financials and web analytics data to help guide business decisions using data and statistical analysis

• Help creating models and recommendations for marketing initiatives to support ongoing improvements in sales and profitability

• Analyze impact on ...