Job Description

ROLE OVERVIEW:

Establish a strong digital and ATL footprint for Smart’s various content partners; the Smart App and its loyalty/acquisition promos, other network innovations for thought leadership. Apart from leading these campaigns, the BEM Manager will also ensure branding adherence for Smart Signature/Postpaid


RESPONSIBILITIES

Communication

  • Lead the communication plans and marketing mix of the Smart App, content partners e.g. Gig, NBA, Lionsgate, etc., Smart 5G and other network-related innovations, providing transparency on deliverables and timelines.
  • Lead IMC planning and implementation of assigned projects, ensuring all internal and external partners deliver requirements on time and on strategy.
  • Ensure all internal and external partners in your area of responsibility are briefed to deliver against campaign plans and objectives.
  • Ensure all Smart Signature/Postpaid ...

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