Job Description
Job Responsibilities
- Own a portfolio of e-commerce brands on TikTok Shop
- Act as the main point of contact while leading strategy, performance and delivery
- Build clear, commercially grounded TikTok Shop growth plans
- Translate business goals into weekly and monthly trading actions
- Own trading calendars aligned to promotions, launches and key retail moments
- Lead product merchandising strategy across product selection, bundling, pricing, promotions and incentives
- Continuously optimise AOV, conversion rate and GMV
- Identify underperforming SKUs and opportunities to scale winners
- Own the influencer and affiliate strategy for your client portfolio
- Define how affiliates are used to drive GMV
- Work closely with creators to set creator priorities, shape product focus, align offers and incentives
- Build and refine creator trading strategies around deal‑led moments, alwa...
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