Head of UA/PPC (Paid Search)

A-Players is looking for an experienced Head of UA/PPC to take full ownership of paid acquisition for our web subscription products, leading both hands‑on execution on Google Ads and team management across multiple product domains. This is a player‑coach role: you’ll personally fix current inefficiencies in live campaigns while building and scaling the team and function, including the automation and martech stack that powers it. A great opportunity to own a large‑scale channel end‑to‑end, work directly with a General Manager on strategy, and build a team of domain leads under you. Responsibilities Own the full paid acquisition function on Google Ads across multiple web subscription product domains – from hands‑on campaign fixes to team strategy Personally launch, optimize, and scale Search / PMax campaigns, and dive in hands‑on wherever the team needs it Drive web‑based paid acquisition (traffic → landing → subscription), owning the full funnel Build and own automation systems and the ...