Job Description

Job Description:


  • As an Endorser & KOL Management Head, you will be responsible for BDO's engagement with Celebrity Brand Ambassadors and Key Opinion Leaders (KOLs), also known as Influencers, to aid in continuous brand-building, enhancement of brand love, brand protection, and promotion of BDO's products and services. 

    • Job Responsibilities:


  • Plans, develops, and implements the overall KOL content strategy and plan to support the institutional / thematic messaging and tactical communication requirements for products and services




  • Measures the effectiveness of the campaigns and content deliverables, and reports these with insights for continuous improvement




  • Builds and maintains strong relationships with Celebrity Brand Ambassadors, together with their relevant partners (e.g. agencies, talent managers)




  • Works with the Celebrity Brand Ambassadors and KOLs to maxi...

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