GTM Manager - DTC

We're looking for a GTM Manager to own the end-to-end go-to-market process for new product launches and campaign delivery across UK and Nordics DTC channels. This is a cross-functional role sitting at the heart of how SharkNinja brings new products and campaigns to market - connecting on-site merchandising, CRM, affiliates, paid media and TikTok Shop into a single, coherent launch plan ensuring teams are aligned with each other and the wider business, briefed, and moving in the same direction at the right time.

Key responsibilities:

• Organise, drive, and continuously improve Campaign & NPD delivery and process workflows across all DTC touchpoints, acting as the central point of contact for Northern Europe GTM
• Own the local GTM calendar and strategy, consolidating multiple inputs from various stakeholders, maintaining a clear, shared view of direction and launch status across all workstreams for NPD and campaigns, from early-stage planning through post...