Job Description
About the Role
We're looking for a Growth Marketing Manager to join Beacon's Marketing team and drive customer acquisition, engagement, and retention across our portfolio of vertical software companies. You will bring a passion for creating and managing buyer and customer journey experiences that convert prospects into customers and customers into advocates.
This role blends strategic thinking with hands-on execution. You'll use traffic data, customer insights, and product usage data to inform strategy and tactics across multiple marketing channels. You'll develop hypothesis-driven experiments, optimize digital campaigns, and build scalable growth processes that can be deployed across our growing portfolio of businesses.
Responsibilities
- Own and optimize performance of digital marketing channels including paid search, social, display, and retargeting across portfolio companies
- Develop and execute growth strategies that drive lea...
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