Google Ads Specialist

Responsibilities: Google Ads Campaign Management Plan, launch, and manage end-to-end Google Ads campaigns, including Search, Display, YouTube, Shopping, and Performance Max.

Conduct keyword research, audience targeting, and ad copywriting to ensure high-quality, relevant ads.

Continuously optimize campaigns for performance, including bid adjustments, budget allocation, A/B testing, and quality score improvements.

Monitor and troubleshoot issues related to campaign delivery, ad disapprovals, or policy violations.

Performance Analysis & Reporting Use tools like Google Ads, Google Analytics, and Google Looker Studio to track KPIs and campaign metrics.

Create and deliver regular performance reports with clear insights and actionable recommendations.

Analyze campaign data to identify trends, optimize ROI, and support decision-making.

Provide performance forecasts, projections, and budgeting guidance based on campai...