Job Description
We're looking for a Google Ads & Paid Ads Specialist who can plan, launch, and optimize high-performing paid advertising campaigns across multiple platforms.
This role is ideal for someone who is data-driven, results-focused, and experienced in managing ad spend to drive leads, sales, and ROI.
Key Responsibilities
- Set up, manage, and optimize Google Ads campaigns (Search, Display, YouTube)
- Plan and manage paid ads across platforms (Facebook/Meta, Instagram, LinkedIn, etc.)
- Conduct keyword research, audience targeting, and A/B testing
- Monitor performance metrics (CTR, CPC, CPA, ROAS) and optimize accordingly
- Create and manage conversion tracking and reporting
- Collaborate with marketing and creative teams to align ads with funnels and offers
- Scale winning campaigns while controlling ad spend
Requirements
- Proven experience managing Google Ads and paid advertising campaigns
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