Job Description
The Knot Worldwide is seeking a Marketing CRM Automation Manager to lead global customer journeys across email, push, SMS, and in-app messaging. You will implement data-driven strategies using Salesforce Marketing Cloud and/or Braze, optimize lifecycle campaigns, and partner with Analytics, Product, and Marketing teams to deliver personalized experiences for couples planning their weddings.
You will build and analyze A/B tests, manage complex datasets, and ensure high deliverability and
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