Job Description

As Senior Paid Search Strategist, you will own the creation, execution, and optimization of paid search campaigns, acting as the strategic SEM lead and advisor for a major international brand.

Responsibilities

  • Lead development, implementation, and optimization of SEM strategy for an international brand with $1M+ budgets.
  • Collaborate with a larger media team, aligning campaigns to reduce costs and improve performance.
  • Translate business goals into SEM activation strategies and tactics.
  • Execute and manage day‑to‑day performance for multiple campaigns, supervising budget pacing, account structure, targeting, bidding, platforms, data usage, performance optimizations, testing strategy, troubleshooting, and funnel optimization.
  • Communicate paid search best practices and strategies internally and externally.
  • Create and share search POVs and case studies.
  • Develop consistent account processes and procedures.
  • <...

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