Job Description
About The Role
We are looking for a results-driven
Facebook Ads Manager
to plan, execute, and optimize paid advertising campaigns across Meta platforms (Facebook, Instagram, Messenger). The ideal candidate is data-focused, creative, and experienced in scaling campaigns while maintaining strong ROAS and CPL targets.
Key Responsibilities
- Plan, create, and manage Meta ad campaigns from strategy to execution
- Conduct audience research, targeting, and retargeting strategies
- Develop and test ad creatives (copy, visuals, hooks, formats)
- Monitor daily performance and optimize campaigns for ROAS, CPA, CTR, and conversions
- Set up and manage Meta Pixel, events, and conversion tracking
- Analyze performance data and provide actionable insights
- Prepare weekly/monthly performance reports
- Stay up to date with Meta Ads best practices and platform changes
- Collaborate with creative, content, and marketing...
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