Job Description

1.活动策划;根据业务目标制定类目营销活动,负责活动全流程,提高用户留存
2.预算监控;制定活动预算并监控目标和核销,合理配置奖励和资源,保证活动高投产比
3.竞品分析;关注竞品活动和市场热点,挖掘新颖玩法,提高用户参与度
1. Event Planning
Develop category‑specific marketing campaigns based on business goals. Oversee the entire event process to improve user retention.
2. Budget Monitoring
Set event budgets and monitor targets and reimbursements. Allocate rewards and resources efficiently to ensure high ROI for events.
3. Competitor Analysis
Track competitor campaigns and market trends. Identify innovative gameplay ideas to boost user engagement.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Project Management
Industries
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