Job Description

RESPONSIBILITIES:

The mission of the position is to build brands in e-Commerce platforms through the integration of brand resources and EC customer eco-system and provide the best content experience along consumer decision journey, to drive business growth and accelerate market share growth.

Five Main Responsibilities:

40% Develop attractive and professional content with variety tools such as livestreaming, short video, content page (including KOL/HCP content)

30% Content investment ROI control and tracking

15% Work with MKT team on product content and brand content develop and upgrade

10% Optimize Flagship store UED to enhance consumer experience with upgraded content.

5% Competition environment analysis

Major Responsibilities/Activities:

  • Responisble for the annual Content plan including HCP and KOL content in EC platform to build and increase brand/p...

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