Job Description
What you will enjoy doing You will be the data-driven partner behind our e-commerce growth, transforming SEO and Google Analytics insights into actions that lift traffic quality, conversion and self-service across the East Europe Region Also, you will lead the SEO roadmap end-to-end, covering technical and on-page improvements, keyword strategy, content briefs and internal linking to grow non-brand visibility Furthermore, you will own Google Analytics 4 measurement and reporting, and design events and tags in Google Tag Manager Additionally, you will plan and optimize email and lifecycle marketing with audience segmentation, journeys, A/B tests and campaign performance reviews You will analyse customer journeys, identify churn patterns and conversion opportunities, and translate insights into actions that support digital performance and growth Under your responsibility is also collaborating with cross-functional teams to align digital content...
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