Job Description

We are seeking a Senior Email Marketing Specialist with 5–6 years of experience and at least 2 years of strong, hands-on expertise in Dotdigital. The role involves building and optimizing lifecycle campaigns, automation programs, omnichannel journeys, segmentation, and reporting for B2C & B2B brands. You will drive revenue through data-led email strategies and deep platform integrations. Experience with Klaviyo, Mailchimp, or HubSpot is a plus, but Dotdigital expertise is mandatory.

Key Responsibilities:

Strategy & Planning

  • Build and optimize lifecycle journeys: welcome, retention, re-engagement, post-purchase, loyalty
  • Create omnichannel strategies across Email, SMS, Web Push & WhatsApp
  • Own the lifecycle roadmap for assigned brands

Execution & Campaign Management

  • Build, test, and launch campaigns and...

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