Digital Media Specialist

Digital Media Specialist at Gravity Global

Join our Media - Media Planning and Activation department as a remote Digital Media Specialist based in Mexico. Gravity Global is a global marketing consultancy focused on brand and demand marketing solutions across complex markets.

Responsibilities

• Manage and optimize paid search and paid social campaigns for a broad portfolio of clients across a range of industry sectors.
• Create effective paid digital strategies for client campaigns, using research and industry tools to craft media plans, including budget allocation, creative approach, and performance forecasts.
• Identify opportunities for existing clients to increase spend across additional networks, channels, and areas, and present these to clients.
• Mentor junior team members.
• Own daily campaign monitoring, optimization, and budget management.
• Participate in new business development by pr...