Digital Marketing Specialist (B2B Lead Gen) - LATAM

This is a remote position. Hourly Contract | 100% Remote Role Overview We are seeking a highly performance-driven Digital Marketing Specialist with 5+ years of experience to lead client acquisition, employer branding, and digital growth for a staffing and nearshoring firm. This role requires deep expertise in Google Ads and a strong command of the Zoho ecosystem. You will build scalable acquisition systems, optimize multi-channel campaigns, and directly impact pipeline generation and revenue. This is an execution-heavy, metrics-obsessed position for someone who understands B2B funnels and thrives in data-driven environments. Key Responsibilities 1. B2B Lead Generation & Client Acquisition Design, launch, and scale multi-channel B2B campaigns targeting hiring managers, HR leaders, founders, and decision-makers Own and optimize Google Ads campaigns (Search, Display, Retargeting) with full budget accountability Manage LinkedIn Ads and Meta campaigns aligned with CPL and MQL targets Build ...