Digital Marketing Manager (80%)

About The Role

For more than 50 years, Maurice Lacroix watches have been produced in state‑of‑the‑art workshops in the Jura region, in Saignelégier. For our Marketing department, we are looking for a Digital Marketing Manager at 80%. The Digital Marketing Manager leads Maurice Lacroix’s digital ecosystem from a strategic, coordination, and performance perspective. The role is responsible for website content, e-commerce coordination, CRM and newsletters, paid media coordination, social media planning, and DAM marketing ownership. This is not a fully executional role. It relies on selected external partners for media buying, community management, and technical DAM support.

What You Will Deliver

• Develop and manage the global digital roadmap aligned with the marketing strategy
• Define digital priorities across product launches, campaigns, and always‑on activities
• Coordinate paid media campaigns with agencies, including briefs, budg...