Digital Copywriter

Role Summary

We're looking for a versatile, creative, and culturally plugged-in language specialist who thrives in digital ecosystems. You'll write across formats and platforms — from push notifications to Instagram memes, from long-form storytelling to punchy CTAs that convert.

Key Responsibilities

• Write platform-native copy across formats:
• Push Notifications
• Meme copy (in English, Hinglish, or regional tone)
• Long-form features for artist or playlist narratives
• Social captions, performance hooks, paid ad lines
• Taglines, content I.P. titles, and micro-dialogues
• Collaborate with designers, strategists, and marketers to adapt copy to visual assets and platform trends
• Own and maintain the Gaana Voice & Tone consistency across all copy
• Translate music metadata or fan behavior insights...