Job Description
Description We are looking for a skilled Data Analyst with expertise in marketing analytics and reporting to join our team on a long-term contract basis. This role will focus on transforming data from various digital marketing channels into actionable insights that drive strategic decision-making. Based in Somerville, New Jersey, you will collaborate with cross-functional teams to optimize campaign performance and user experience through data-driven solutions.
Responsibilities:
• Design and manage dashboards and reports using tools such as Power BI, Tableau, or Looker to monitor key performance indicators across marketing initiatives.
• Utilize SQL and Python to extract, clean, and analyze large datasets from multiple sources, including websites and advertising platforms.
• Conduct audits of website and organic search health using tools like Screaming Frog, identifying opportunities to enhance visibility and traffic.
• Analyze user behavior through platforms like H...
Responsibilities:
• Design and manage dashboards and reports using tools such as Power BI, Tableau, or Looker to monitor key performance indicators across marketing initiatives.
• Utilize SQL and Python to extract, clean, and analyze large datasets from multiple sources, including websites and advertising platforms.
• Conduct audits of website and organic search health using tools like Screaming Frog, identifying opportunities to enhance visibility and traffic.
• Analyze user behavior through platforms like H...
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