Job Description
Key Responsibilities:
+ Execute General Trade Channel Trade Plans in line with Total Trade Category Plans and Brand Marketing Plans to deliver sales, market share, and distribution objectives.
+ Translate customer and shopper insights into actionable trade initiatives tailored to GT channels.
+ Support the planning and execution of trade promotions, POSM, and in-store activation programs across General Trade outlets.
+ Coordinate new product trade launches, ensuring market readiness in terms of availability, pricing, and visibility.
+ Consolidate and analyze inputs from Field Sales and CMI to support demand planning and trade decision-making.
+ Prepare and provide inputs for monthly and quarterly S&OP cycles, contributing to improved forecast accuracy.
+ Track and analyze trade investment and promotional effectiveness; support pack and SKU mix analysis to optimize revenue and profitability.
+ Manage monthly and qua...
+ Execute General Trade Channel Trade Plans in line with Total Trade Category Plans and Brand Marketing Plans to deliver sales, market share, and distribution objectives.
+ Translate customer and shopper insights into actionable trade initiatives tailored to GT channels.
+ Support the planning and execution of trade promotions, POSM, and in-store activation programs across General Trade outlets.
+ Coordinate new product trade launches, ensuring market readiness in terms of availability, pricing, and visibility.
+ Consolidate and analyze inputs from Field Sales and CMI to support demand planning and trade decision-making.
+ Prepare and provide inputs for monthly and quarterly S&OP cycles, contributing to improved forecast accuracy.
+ Track and analyze trade investment and promotional effectiveness; support pack and SKU mix analysis to optimize revenue and profitability.
+ Manage monthly and qua...
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