Job Description
We areseekinga talented and experienced Salesforce Marketing Cloud Specialist to joinour CRM team.As a Salesforce Marketing Cloud Specialist, you willbe theSubject Matter Expert for all things SFMC related,lead campaign implementation, anddrive innovationto ensure we get the most out of the platform.
Responsibilities:
CampaignExecution
Develop and execute marketing campaigns/automationsusing Salesforce Marketing Cloud, including email marketing, mobile messaging, social media advertising, and more. Build andmaintaincustomer data extensions within Salesforce Marketing Cloud to ensureaccuratetargeting and segmentation.Campaign deploymentmight occasionallyinvolve utilisation ofothermarketingplatforms.Collaborate with Retention StrategyLeadto define campaignobjectives, target audience,communicationscadenceand messaging strategy.Collaborate with Analytics Lead to monitorandanalyzeperformance metrics tooptimizecampaign effecti...
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