Job Description

We're looking for a data-driven and detail-oriented CRM Analyst to transform campaign performance data into actionable insights that drive engagement, retention, and monetization across our portfolio of gaming and casino products.

This role partners closely with the CRM Operations Manager to evaluate lifecycle performance, inform testing strategy, and measure campaign ROI. The CRM Analyst also supports B2B partner reporting, providing visibility into CRM impact across multiple white-label casino brands.

The ideal candidate has strong analytical instincts, a deep understanding of player behavior and segmentation, and the ability to translate complex data into clear narratives for marketing and executive audiences.

Key Responsibilities:

Performance Measurement & Analysis

  • Monitor CRM campaign performance across Email, Push, In-App, and SMS channels.
  • Partner with the CRM Operations Manager to define KPIs, control grou...

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