Creative Strategist - eCommerce

We're a growing an eCommerce portfolio looking for a full-time Content Strategist to lead and optimize our content and creative direction, especially for ads and social media. You'll work closely with our team to plan content, direct creatives, analyze performance, and iterate on what works.

What You'll Do:

1) Lead the strategy for ad creatives and content across platforms (Mainly Meta: Facebook & Instagram).

2) Work with designers, editors, and copywriters to develop high-performing content.

3) Track KPIs and continuously optimize based on performance (Hook Rate, Hold Rate, ROAS, etc.).

4) Use customer insights and ad data to guide creative testing and iterations.

What We're Looking For:

1. Strong experience as an Creative Strategist.

2. Understanding of performance marketing and creative testing.

3. Data-driven, organized, and clear in communication.

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