Job Description

Job Purpose
1. Product Development and Management:
Spearhead the development and management of digital banking products tailored to the Pakistani market, ensuring alignment with customer needs and regulatory requirement.
Oversee the complete product lifecycle from ideation to launch, including enhancements based on customer feedback and performance metrics.
Implement innovative product features as continuous enhancements and improvements
2. Customer Value Proposition (CVP):
Develop CVPs for diverse customer segments, including mass, affluent, and specialized segments, covering items such as pricing strategies, rewards programs, and value-added services.
Continuously analyse customer behaviour and market trends to refine CVPs and enhance customer value.
3. Agile Team Leadership:
Lead a multidisciplinary squad comprising engineers, designers, and quality assurance specialists to deliver customer-centric digital banking solutions.
Foster a collaborative and i...

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