Copywriter

This is a full-time on-site role for a Content/Copywriter located in Rawalpindi. The Resource will be responsible for creating engaging and persuasive campaign strategies, will be involved in developing full funnel campaigns on digital and traditional modes, content, including social media calendars, website content, press releases, marketing materials, and other communication assets. They will collaborate closely with the marketing team, ensuring all content aligns with brand guidelines and effectively communicates key messages. Responsibilities also include proofreading and refining content to maintain high-quality standards.
1. Content Strategy & Development:
Develop and execute multi-platform content strategies aligned with client goals and marketing objectives.
Create content calendars for social media, blog articles, print campaigns, and website updates.
Craft compelling copy for brochures, catalogs, press releases, newsletters, and email campaigns.
Conduct SEO key...