Job Description

About the Role

We are looking for a strategic and creative Copywriter with 3–5 years of experience writing high-converting copy for lead generation campaigns. The ideal candidate understands how to craft messaging that encourages inquiries, form submissions, and booked calls for service-based or B2B businesses.

Key Responsibilities

  • Write persuasive copy for paid ads, landing pages, lead magnets, and lead forms
  • Develop conversion-focused ad copy that drives inquiries, sign-ups, and bookings
  • Create clear and compelling messaging tailored to different audiences and platforms
  • Collaborate with media buyers and designers to optimize ad and funnel performance
  • Write and refine copy for email follow-ups or nurture sequences when needed
  • Conduct research to understand customer pain points, objections, and motivations
  • A/B test copy variations and optimize based on lead performance and conversion data

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