Content Writer

Job description

Your Role:

As the Content writer, you will be tasked with write original copy and content across different formats (web, video, social media, ads) to drive growth and scaling up online brand presence of BSL & its subsidiaries (VISOF, DAG, FleetRobo, GSTRobo) .

Create and deliver engaging marketing communications by research, co-ordination, and relevant Industry knowledge.

What you will do:

• Research industry-related topics (combining online sources, interviews and studies)
• In-depth understanding of target profile and come up with engaging content for the defined personas.
• Develop, organize, and write eBooks, blogs, case studies, social media content, newsletters and any other relevant marketing content by gathering information from subject matter experts, analysts, and secondary research.
• Identify customers' needs and gaps in our content and recom...