Job Description
Job Responsibilities
- Own the program strategy and operating model for Optum Rx content—spanning thought leadership, direct marketing, digital/social and event/executive engagement—ensuring scalability, compliance, and measurable impact.
- Coordinate end‑to‑end delivery across content managers, creative studio, cmapaign teams and compliance/legal; drive clear handoffs, SLAs, and RACI.
- Establish planning rhythms (annual/quarterly roadmaps, editorial calendars, capacity plans) and run program ceremonies (intake, prioritization, stage‑gates, retros).
- Create and enforce standards and governance: taxonomy, metadata, versioning, accessibility, compliance (HIPAA), and brand guidelines; steward approvals and audit trails.
- Advance modern content operations with AI‑assisted workflows (briefs, outlines, variations, QC), while maintaining human review and Responsible AI guardrails.
- Manage budgets, vendor contracts, and resourcing; coach and ...
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