Content Marketing Manager

About us

Hookaba is a bold, wearable LED lifestyle brand that blends fashion and technology to help people express themselves with light. From LED backpacks to glow-up accessories, we design standout products for those who aren’t afraid to be seen. We're a fast-growing startup redefining self-expression through innovation and style.

Role Overview

We are seeking a Content Marketing Manager who can own and drive Hookaba’s content strategy across platforms. You’ll be responsible for creating and managing engaging content that grows brand awareness, builds community, and drives sales. If you live and breathe content, understand youth culture, and know how to blend storytelling with performance marketing, this role is for you.

Key Responsibilities

Content Strategy & Planning

• Develop and execute a content calendar across social media, website, email, and PR.
• Shape Hookaba’s brand voice to reson...