Category Manager

Responsibilities

• Develop and implement category and trade marketing plans aligned with brand and business objectives.
• Analyze shopper, sales, and market data to identify growth opportunities and recommend actionable insights.
• Lead activation and promotional planning across trade channels, ensuring efficient execution and alignment with sales targets.
• Manage and monitor trade marketing budgets to ensure effective use of funds and ROI.
• Coordinate with Field Sales, Brand, and Agencies for timely rollout of campaigns, product launches, and category programs.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 4–6 years of FMCG sales or trade marketing experience, preferably in both Modern Trade and General Trade.
• Strong analytical, communication, and project management skills.
• Proficient in data analysis, market research tools, and ...