Job Description
Responsibilities:
- Utilize various online and offline resources to identify potential clients within the information security domain.
- Develop and execute a comprehensive lead generation strategy, including cold-calling, email campaigns, social media outreach, and other innovative approaches.
- Initiate contact with leads through personalized and compelling communication, effectively articulating the value proposition of our offerings.
- Qualify leads based on predefined criteria to ensure alignment with our target customer profile.
- Implement a lead nurturing process to maintain engagement with prospects, addressing their questions and concerns while progressively moving them through the sales funnel.
- Work closely with the sales and marketing teams to align lead generation efforts with broader company objectives and campaigns.
- Maintain accurate and up-to-date records of all interactions and activities in the CRM s...
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