Job Description

Responsibilities:

  • Product Positioning: Define and articulate unique selling propositions (USPs) for our wireless IC products, ensuring alignment with market demands and company goals. (30%)

  • Business Execution: Drive opportunity funnel creation to achieve new product business plans, drive the conversion of opportunities to production and strive to meet or exceed business unit goals and objectives. (30%)

  • Customer Engagement: Engage with customers and industry stakeholders to gather voice of customer, feedback, understand pain points, and refine product offerings. (20%)

  • Go-to-Market Strategy: Develop and implement effective go-to-market plans for new product launches, including pricing, distribution, and promotional strategies. (10%)

  • Collaboration: Work closely with Engineering, sales, product development and LoRa ecosystem teams including LoRa alliance members to ensure prod...

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