Job Description

Job Title:
Business Development and Growth Marketing Executive
Role Overview
We are seeking a high-performance Business Development and Growth Marketing Executive to drive revenue and visibility across both B2B and B2C markets. This role requires someone who can run paid ads, build organic traction, create high-impact content, and directly convert leads through outbound and inbound efforts. You will be responsible for growth, not activity.
Key Responsibilities
Paid Ads and Growth
• Plan, execute, and optimize paid ad campaigns on Meta, Facebook, and TikTok for both B2B and B2C audiences.
• Manage full-funnel campaigns from awareness to conversion.
• Test creatives, audiences, hooks, and offers to scale winning campaigns.
• Track CPL, CAC, ROAS, and conversion rates and adjust strategy accordingly.
Organic Growth and Content
• Build organic growth strategies across LinkedIn, Instagram, TikTok, and relevant platforms.
• Create viral content concepts t...

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