Job Description
The Bundle Growth Senior Manager will lead the strategic development and cross-functional activation of bundle and add-on offerings across the customer journey, with an initial focus on the integration of NFL Network / NFL+ Premium and its role within broader DTC bundle offerings, including ESPN Unlimited and other key subscriber products.
This role will be responsible for defining the marketing strategies on bundles and add-ons and work cross-functionally on how that is expressed across core customer touchpoints — including marketing front doors, landing pages, CRM, and sport-specific marketing integrations. The role will serve as a critical connective point between subscriber strategy, marketing strategy, CRM, and partner teams, ensuring that high-value properties and offers are translated into compelling, coordinated, and scalable consumer experiences.
ESPN is seeking a highly skilled and experienced Bundle Growth Sr. Manager to oversee and lead NFL bundle and add-...
This role will be responsible for defining the marketing strategies on bundles and add-ons and work cross-functionally on how that is expressed across core customer touchpoints — including marketing front doors, landing pages, CRM, and sport-specific marketing integrations. The role will serve as a critical connective point between subscriber strategy, marketing strategy, CRM, and partner teams, ensuring that high-value properties and offers are translated into compelling, coordinated, and scalable consumer experiences.
ESPN is seeking a highly skilled and experienced Bundle Growth Sr. Manager to oversee and lead NFL bundle and add-...
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