Brand Manager

Location: LA, NG,

Brand Manager

WHAT YOU WILL DO

• Drive the implementation of the marketing strategy for the company in line with objectives
• With the Support the Category Manager, prepare the Annual Country & Brand Plans for the Marketing Function.
• Lead responsibility for brand management and corporate identity including portfolio management, product renovation and reengineering.
• Monitor brand profitability & propose corrective measures to meet the profitability goals incl price increase, product renovation etc.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
• Provide periodic information to measure volume and share growth against the plan and pro-actively recommend revisions
• Maintain market intelligence of competitor’s activities, their dealer, consumer and customer promotions, new launche...