B2B Demand Generation and Content Manager

This is the most important marketing hire we're making right now. We're transitioning from a services-led business to a product-led SaaS company with a target to grow product ARR to £10m+. To get there, we need a relentless operator to act as the engine room of our marketing department - building and running a highly optimised demand generation, content distribution, and AI-driven scale engine from scratch.

You will help shape and design the content strategy and collaborate closely with the CMO, Marketing Executive, Product Manager and Sales to build a demand generation engine that drives qualified pipeline, using AI tooling where it accelerates output without compromising technical quality or our authoritative voice.

This is not a role for someone who wants to manage agencies and review decks. It's for a hands‑on operator who builds campaign funnels, keeps CRM data clean and structured, tracks attribution, optimises for AI search engine visibility, and treats pip...