Job Description
The Content & Digital Media Specialist plays a critical role in creating high-performing lead generation and nurture campaigns. This role is responsible for creating campaign-focused content that attracts, engages, and converts new prospects while supporting outbound sales efforts and ongoing nurture programs.
This position blends strong B2B writing skills with hands‑on digital design, supporting the full lifecycle of marketing campaigns, from concept and messaging to execution and optimization. The Content & Digital Media Specialist will create marketing emails, landing pages, social content, and campaign assets (whitepapers, case studies, customer testimonials, and more). Many assets will be both written and designed by this role, primarily using Canva.
The ideal candidate understands how content supports pipeline growth, sales conversations, and value proposition messaging, and is comfortable collaborating closely with Marketing, Sales, and technical subject‑ma...
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