Job Description
Responsibilities
The Programs Manager is responsible for establishing and executing omni‑channel content marketing programs for CTC brands while creating a consistent and optimized customer journey.
- Work with channel owners across eCommerce, digital marketing, strategic marketing, brand marketing, print marketing, in‑store marketing, and promo programs to develop high‑performing content using a create once, publish everywhere philosophy.
- Translate marketing objectives into results‑driven, creative and inspiring omni‑channel content focused on storytelling for the customer.
- Collaborate with cross‑functional groups to incorporate content across all channels and ensure a consistent customer journey.
- Establish and manage project timelines, deliverables, and budgets while providing stakeholders with project status updates.
- Measure creative results through data, provide insight, and present reports to executives for larger creati...
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