Assistant Professor Digital Marketing

Position Summary We are seeking an energetic, industry-aligned Assistant Professor of Digital Marketing to shape the next generation of marketing professionals. This role goes beyond traditional lectureswe are looking for an educator/practitioner who can bridge academic theory with real-world campaign execution, integrate AI-driven marketing tools, and build strong industry bridges for our students. Key Responsibilities 1. Experiential Teaching & Pedagogy (50%) Deliver dynamic, practical sessions on core and advanced Digital Marketing topics (SEO/SEM, Performance Marketing, Social Media Strategy, Content Creation, and Web Analytics). Introduce cutting-edge trends, including AI tools in marketing (ChatGPT, Midjourney, Jasper), marketing automation, and programmatic advertising. Conduct lab-based practicals, real-time campaign setups, and live-budget project simulations. 2. Mentorship & Portfolio Building (20%) Guide students in building job-ready portfolios, certifications (Google, Hubs...